We spoke to Artistry Flooring’s Company President; Duane Jensen and Marketing Director; Amy Nguyen, about why they partnered with Mattoboard to turn their products into VSamples©.
Virtual Sampling with VSamples© gives brands the ability to showcase an extensive selection of products, materials, and design variations without the limitations imposed by physical samples. Mattoboard is partnering with innovative brands that want to connect with designers at the most creative part of their design process. We spoke to Artistry Flooring’s company president; Duane Jensen and Marketing Director; Amy Nguyen, about why they partnered with Mattoboard to turn their products into VSamples©.
Innovation. Artistry Flooring finds the concept of virtual sampling using Artistry products to be truly ingenious and innovative. This aligns perfectly with our core values as a company that values innovation. That's why we decided to collaborate with Mattoboard, recognizing the potential this technology brings to the forefront of the industry.
Visibility and brand recognition. With Mattoboard's A&D-focused platform, Artistry Flooring can significantly enhance its visibility and brand recognition. This partnership allows us to target a niche audience of highly engaged and interested designers, who are more likely to order samples. As a result, we can effectively reduce our carbon footprint and cut down on sample shipping costs while reaching a more relevant and receptive market.
By offering designers the option to virtually sample with VSamples©, we can actively contribute to reducing our carbon footprint. While virtual sampling is a sustainable approach, we also recognize that some designers may prefer physical samples. However, this dual approach ensures that those who do request physical samples are highly engaged and genuinely interested in our products, increasing the likelihood of converting them into valuable customers. Also, by enabling designers to instantly visually curate a project through virtual sampling, we significantly reduce downtime associated with waiting for physical samples. This accelerated process ultimately expedites the project timeline, leading to improved efficiencies and a smoother workflow for all parties involved.
If you want to read more about why brands are choosing to turn their products into VSamples©, click here. If you are a Supplier, a Manufacturer or a Distributor and want to convert your products to VSamples© for use on Mattoboard. You can book a demo here.
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